"...Because communication done well can be called art and because art is a beautiful form of communication that goes beyond any prejudice and constraint. Because It’s Art Darling, It’s Art!"

It’s Art darling, it’s Art !

by Anca Ungureanu

ART / COMMUNICATION

How to write about contemporary art?

How to write about contemporary art? One of my friends asked me this question a week ago, during my blog launching event. I must say that, even though my blog revolves around art and communication, his question puzzled me and I realized I didn’t have a quick answer to it. Above all, it made me think of another friend’s comment when I attended his exhibition opening: “I’m afraid of what you will write about it afterwards!”

Source: www.brainyquote.com

Source: www.brainyquote.com

The art critic Susan Sontag said: “the aim of all commentary on art now should be to make works of art (…) more, rather than less, real to us.” This means that writing about art is a way to get closer to the artworks, to make them part of our reality, to appropriate them in a way that is deeper than the quick look we’re having at the gallery or museum wall.

I am not an art critic, at least not yet and I strongly believe writing about art is like embarking on a journey of discovery. Each artist is a new universe that needs to be explored and decrypted. My role is to discover these new worlds for myself and then share them with my readers. I don’t believe there is only one perfect way to write about contemporary art but I do believe that are a few things that make writing about contemporary art worthy of our time. I also believe this is a very difficult task. Translating visual experience into written language is a job that does not come easy for newcomers, as I can attest, but it’s worth the effort!

My mantra while embarking in this new journey is that, “the greatest thing a human soul ever does in this world is to see something and tell what it saw in a plain way” (John Ruskin, 1856).

If there is one good reason to write about contemporary art is because good art deserves it. And I love a good piece of contemporary art. Having an opinion about it is part of the writer’s convention with its readers. Even though most texts are partisan and never truly objective, I believe one should always try to gather accurate information and tell what he thinks and why. In the end, we are entitled to have an opinion, and share it.

My advice for any art lover is to look at art with his inner eyes, not with his rational brain or his preconception, with genuine curiosity, openness to learn as much as it is possible, and see as much as they can.



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